Make Your ‘Advertising’ Really Work to Bring in More New Business This Year

Get Real World Results Right Away With This

Easy, Fast, Effective Show ‘n' Tell Approach

One-Day Master Class with

Advertising ‘Guru’ Dave Hawkins

Bring along your current brochures, ads, business cards, posters and walk out with a brand new advertising campaign – specially designed for you – as a natural healthcare professional - to bring you more new business.

A testimonial from one of our previous course attendees:

"I’d like to give a testimonial to Dave for the personal critique he gave me which was worth at least 10 times the course fee. By applying JUST 2 of the strategies he suggested we have seen a 300% increase in enquiries to our full page adverts. 

I also ran a special offer on stop smoking and from an investment of £720 in advertising costs I received £6,650 in fees! 

So if anyone is serious about running a successful complementary health business I strongly suggest they attend your Marketing workshop."

Gary Foster DHyp., MIAPH., Consultant Hypnotherapist

Amazing?  Well, it’s not that unbelievable when you know exactly what you need to do to create effective advertising campaigns and precisely why.

After 30 years in Top Advertising Agencies our advertising ‘Guru’, Dave Hawkins, knows what works in all forms of advertising and marketing. And more importantly – why it works – and Dave is going to show you what YOU need to do to make your Adverts and Communications work for you!

But, first of all, why should you - as a natural health professional - learn about advertising from Dave Hawkins?

Dave Hawkins; Board Director at World’s Largest Advertising Agency

Dave Hawkins worked for 10 years at Ogilvy & Mather (the World’s Largest Ad Agency); he was a Board Director and Planning Director and worked across the world in the US, France, Germany, Holland, Italy, Canada, Spain and in many other markets.

He has also worked for the world’s other largest advertising chain – for McCann Erikson as Executive Director, and Planning Director on brands like Coca Cola, Martini, Esso, etc.

He has worked for American Express, Ford, First Direct, Shell, Guinness, Aviva, More Th>n and hundreds of other top brands – in TV, Cinema, Magazine, Posters, Newspaper, Direct Mail, Online and every other kind of campaign going.

A Multi-Award Winning Talent:

Dave Hawkins has also run his own Multi-Award-Winning Ad Agency and Direct Marketing Agency focussed on driving new business and profit for hundreds of household-name clients.

An Expert in Complementary Medicine and Natural Healthcare Marketing:

And, of just as much importance, Dave Hawkins helped create The Complementary Medical Association (The CMA) as a Brand and has, for the last 15 years or so helped a variety of natural healthcare practitioners, organisations, colleges and suppliers sort their Brand out – getting them better results and making their advertising (and ‘direct marketing’) far more cost effective.

He understands that you run your practice because you care and want to help as many people as possible – and you’re not running your practice solely for profit.  Dave Hawkins also understands that you also need to bring in a ‘living wage’ – and develop a ‘well-paid’, sustainable career  – and he knows how important a role effective communications can play in your natural healthcare business today.

If you need help to establish professional, effective communications to your clients – and to ensure you make even more profit this year, you need to attend this one-day Master Class.

Dave's Easy, Effective, Show ‘n' Tell Approach to Effective Advertising That Gets Results

If you are looking for an effective new Brochure; new Ads for local papers; new Business Cards; a new Image; a new website homepage; you need to bring your ideas along on Wednesday 29th February.

You’ll get the help and direction that you need. You’ll show ‘n' tell – with other practitioners who are in the same boat as you.

You’ll all learn the Inside Secrets of What Works (The TOP 10+ Ways to Improve the Response from Your Ads and Brochures):

You’ll learn what you need to put on your brochure’s front cover; what goes inside; what doesn’t . . . .  And How To Maximise Your Response!

AND . . . .

Dave will actually give you templates for brochures, adverts etc. that you can take away to customise with all your information.

But there's a recession going on - should I even be advertising?

Yes, even in this Recession – it's more important than ever!  You can make more profit by getting your communications right. Saying the ‘right thing’ about you and your practice to the ‘right people’, at the ‘right time’ and in the ‘right place’.  All this will improve your response.

Workshop Details:

Who Should Attend?

The workshop is geared towards helping complementary medical and natural healthcare professionals (practitioners, students going into practice, trainers etc.) to get tangible - real world - results that will help to boost your business in a positive, immediate and high impact manner.

Time: This workshop runs from 9.30am to 5.30pm with a short working breaks midway through the morning and afternoon during which refreshments will be provided. Do also feel free to bring your own drinks and nibbles to keep your energy up. You're more than welcome to bring your lunch to eat at the venue -- or you could venture out to Kensington High Street to sample all the amazing goodies they have to offer - see our note below regarding the venue location.

Location: Our venue is located at St Mary Abbots Centre at Vicarage Gate in Kensington.  It's a lovely venue in a leafy courtyard in the heart of London's bustling Kensington. Just over the road from St Mary Abbots Centre is the amazing Wholefoods superstore where you can get every healthy food know to woman and mankind!

Getting there:  St Mary Abbots Centre is really easy to get to - High Street Kensington Underground Station is extremely close and there are numerous bus services from all over London. (Be warned though - there are several places in the area with similar names - so if you take a taxi do bring a map with you to show the driver so that you don't get dropped off in the wrong place (like we did first time we went!)

After you book:  Upon booking on this site you'll receive a ticket emailed to you by return.  This ALWAYS comes out - so if you haven't received it check your spam folder as that's where it may well be lurking!  You'll need to bring your ticket with you.

Registration: Please arrive after 9.10am to go through the registration process as we will start at 9.30am sharp!

Alternative payments:  We take PayPal and GooglePay - both of which are extremely safe booking systems.

Any questions?  If you've any questions at all about this or any other of our training courses please email us or ring us on 0845 129 8434

CPD? Yes, this event is registered with The Complementary Medical Association for 3 Hours CPD

Refunds: We are unable to offer refunds once the course is booked, however, if you find that you are unable to attend you may pass your ticket on to someone else - but you must let us know about this no less than 24 hours before the event. 

More Natural Healthcare Business Building  workshops in February and March - just click on the title for full information:

Becoming an Expert Broadcaster on TV, Radio, YouTube and Your Own Website - 27th February (morning)

Press and PR That Gets Results - 27th February (afternoon)

Website Design That Gets Results - AND Search Engine Optimisation - 28th February (morning)

Business Building e-Newsletters + Social Networking to Get More Clients - 28th February (afternoon)

Expert Public Talks to Get More Clients - 1st March (all day)

Note: If you'd like to attend more than one course you'll be entitled to a 10% discount off your booking fee.  To book on multiple courses please call us on 0845 129 8434.

Testimonials from some of Jayney's and Dave's previous workshops:

I’d like to give a testimonial to Dave for the personal critique he gave me which was worth at least 10 times the course fee. By applying JUST 2 of the strategies he suggested we have seen a 300% increase in enquiries to our full page adverts.  I also ran a special offer on stop smoking and from an investment of £720 in advertising costs I received £6,650 in fees! 

So if anyone is serious about running a successful complementary health business I strongly suggest they attend your Marketing workshop.

Gary Foster DHyp., MIAPH., Consultant Hypnotherapist

Just wanted to drop you a line to say how incredibly valuable yesterday's workshop was for me. Although a little daunted by the mountain I must climb, I have faith in the guidance and knowledge that you and Dave gave me and it was exactly what I needed. I am thinking about my USP today and am grateful to have a structure to work from. It was wonderful to meet you and thank you for the inspiration.
My best wishes,Juliet Lewis, Bach Flowers, Reiki and Theta Healer.

Thanks so much to you and Dave for an exceptional course. It's an ideal package for the time-poor therapist with big ideas! So much packed in one day. Your and David's experience and approaches perfectly compliment one another and were truly inspiring. I have since re-designed my adverts & leaflets based directly on what I learned on the course - simple, practical, no-nonsense advice - and the results are a transformation. As well as providing excellent course content, the whole day & input of fellow delegates sparked off loads of ideas in my head, and got me really motivated again. There is still a lot that I plan to put into practice, but I'm off to a flying start!   Vici, baby massage/yoga/music instructor, south London